Recolor: Show Your Product in Another Colour from One Photo

1. Open Recolor and upload your design. The upload area is titled Upload your design, and it accepts PNG, JPEG or WebP up to 10 MB.
2. Choose the colour. The colour field opens a palette with a saturation square, a hue slider and a hex input, plus a preview of the colour.
3. In the text field, name the part you want to change, for example the shirt. If you leave it blank, the tool tries to detect the area itself.
4. Pick the resolution. The credit cost of each option is shown in the menu.
5. Generate and review the result.

The colour starts on a bright lime default, so remember to change it before you generate, or you will produce a lime variant.

Auto-detect is convenient for a photo with one obvious product. It is less certain when a picture holds several items, such as a shirt and trousers together, or a product on a similarly coloured surface. In those cases, name the part you want changed in plain words. The more specific the name, the less room there is for the tool to recolour something else.

A recoloured image is an illustration of a colour, not a sample of it. Screens differ, and generated colour can sit slightly off the hex you typed. Use a hex that is as close as possible to the real product colour, look at the result next to the physical piece, and if the shade differs noticeably, either adjust the hex and try again or use a real photo for that variant.

This matters because colour mismatch is a common reason a buyer feels an item was not as shown. If you cannot confirm the colour, consider saying in the listing text that the shade on screen may differ slightly from the item.

Recolor is a good fit when a product has one shape and several colourways, as many garments, bags, cushion covers and stationery items do. Photograph the hero colour once, run Recolor for each other colour you stock, and you have a matching set with the same framing and light. For the reasoning behind this approach, read the guide on showing colour variants without reshooting each one.

It is not the right tool for products where the colour interacts with texture in a way that is hard to fake, like a multicolour print or a marbled finish. Check every result closely for those.

Colour decisions are easier to judge on screen than in your head. Before you generate a full set, run the palest and the darkest colour you plan to sell as a test. If both look believable on your photo, the middle shades usually will too. If one looks off, you have learned that before spending credits on the whole range.

Keep a note of the hex value you used for each colour, next to the name you use in the listing. When you restock or add a season, you can generate the same shades again and the whole range stays matched.

Recolor changes colour. It does not change the shape of the product, add a new print or swap the fabric. If you need the product in a new scene, use Listing Photoshoot or Creative Photoshoot, and if you need it on a person, use Model Shoot. The results screen has a Send to option, so a recoloured image can be passed straight into another tool without downloading and re-uploading it.